Why Your Websites are waste of time and money
You just got your website built. You are excited, and waiting for orders to roll in… After 4 hrs… Nothing… after 24 hrs still nothing… You get up next with enthusiasm and again wait for orders to roll in. Yet NOTHING…
WHY?
Did it ever occurred to you that your websites might be waste of time and money? For 98% of websites, I can tell without even looking at the websites, why they are not making any money for you.
But you spent thousands of dollars for that dream design and another thousands of dollars for Search engine optimization and blah blah blah…
1. Designers are nothing but tech nerds.
Now I know I might take flak on this statement but its more than often true. How can I say, well I use to be one of those designers 7 years ago. We were proud of our websites that we built. We were proud of things we could make those websites do. If you asked for a snazzy flash application, you’d get it. If you asked for a unique widget, you’d get it and plus some more.
In the end, it comes down to whether or not your website is making any money. When you want to get a website up, you have one goal. Often that is, either to sell or to generate leads or may be share information.
Let me say, designers are good at what they are doing. Often they are too good. That’s why you often need a full time Designer (as a programmer we hate touching other people’s code no matter how easy to use it is), a SEO expert and marketing & conversion expert to get your websites going and selling.
2. Too good to be TRUE SEO Expert
Though I don’t claim to be SEO expert or even try to pretend it on forums. But one thing I know SEO is one market full of pretenders. Of course when people see how much money is in this market, they instantly become SEO experts.
So beware, if someone is selling you something too good of a offer. There are no guaranteed top ranks. There is no magic software or super secret technique. Its pure effort and sheer marketing that can get you to top.
And trust me it doesn’t come easy or cheap. I only know handful of people who are at that level and I can count them on my hand. After creating & promoting 100’s of sites and blogs SEO comes like a second nature to me, I can say that for sure.
So what options do you have left?
Understand if you are treating website as just a handful of pages on internet or just another medium of promotion, you have to change you attitude. Website is a full time business. It’ll help you to learn the basics of Marketing and promoting your site. It’ll help you to learn the basics of SEO so that you don’t get cheated by SEO pretenders.
In this blog you’ll find many post related to marketing, conversion, design and everything related to promoting your website and business. You can read through it and don’t be shy in dropping me a mail and asking question. I do reply personally and often pretty quick.